In 1959, in the city of Pirassununga, Müller, Franco & Cia was born. Ltda. At the beginning of operations, the Company produced and sold the cachaça: Cachaça 51, which soon became one of the most important names in the beverage industry, and started being exported. Japan was the first country to purchase it.
In the 80s, the company acquired the Taboão farm in Pirassununga, Sao Paulo where it is currently located.